According to Walter Helwich, the passengers often tend to lay their head on the window to rest or nap, when they are travelling with public transport. But soon, they will be disturbed with advertisements or some other information broadcast directly into their head. Especially, the new technology will allow the advertisements and other information to be transmitted directly into the head of train passengers, when they lean their head on the window. The Telegraph says that the video clip for the campaign “the speaking window” was published by the media company Sky Deutschland in cooperation with the agency BBDO Germany. And their message was: “Tired travelers often lean their leaning on the window. And suddenly, a voice in their heads starts to speak. But no one else can hear this message”.
This broadcast will consist of special technology, applied only in hearing aids, earphones and Google Glass headphones, which transfer the sound to the inner ear via vibrations through the skull. The sound will be emitted by a transmitter, which will be attached to the windows. The BBDO’s spokesman stated that they will start as soon as they get authorization from their customer – Sky Deutschland. Furthermore, the device has already been tested on the public transport in Munich and Aachen.
But on the other side, Prison Planet states that no company did not take in consideration the possibility that the weary travelers just want to sleep, leaning their head on the window. But also, there are some comments that this technology is much criticized. Some people say they will have to for their heads, and others that, there will be soon lots of broken windows.
What’s next?
This is an obvious example of ruling of psychopaths, where individuals with psychological disorders occupy important positions in our society and politics; therefore, they are trying to rule the nation. These people are using all possible means to reach their goal, so among others; they developed a special marketing branch called neuromarketing that will help advertisers to take a peek into the human’s mind. And we mean literally! Click here to find out more.
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